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Press Release
May 16, 2006
InfoMedics Adds New Medical Director to Meet Increasing Pharma Demand for Patient-Physician Communications Programs
Sheila Feyrer, MD, Brings Extensive Clinical Knowledge to Client Program Development
Woburn, Mass. – InfoMedics, Inc., the leader in patient-physician communications programs, today announced the addition of Sheila Feyrer, MD as medical director. Dr. Feyrer, who is a practicing pediatrician, is responsible for clinical content development, program design and direction for all InfoMedics' patient-physician communication programs.
Working closely with Stanley Wulf, MD, corporate medical director and vice president at InfoMedics, Dr. Feyrer will serve as a clinical representative in client programs and offer significant clinical input on all company sales and marketing initiatives that require extensive client contact. Specifically, she will perform clinical and regulatory research required for the development of client programs and services, work directly with InfoMedics' pharmaceutical brand medical teams, and provide direction on post-marketing study protocol development, infrastructure and management, including adherence to federal regulations.
"Adding Dr. Feyrer to our team reinforces InfoMedics' commitment to incorporating clinical best practices and responsibility into every patient-physician communications program we implement," said Dr. Wulf. "Dr. Feyrer is a unique addition as her career centers on the patient-physician interface, the very place our clients differentiate their brands through responsible pharmaceutical marketing."
Dr. Feyrer is a board-certified pediatrician with eight years of clinical experience in private practice, and several academic appointments, including Adjunct Associate Professor, Department of Family and Community Medicine at Dartmouth Medical School. Prior to joining InfoMedics, Dr. Feyrer served as Medical Director for one year with Amicore. Dr. Feyrer received her medical degree from the Medical College of Wisconsin and completed her residency at the Boston Floating Hospital for Children at New England Medical Center.
Dr. Feyrer joins InfoMedics' strong clinical team, which also includes Dr. Wulf, a board-certified obstetrician and gynecologist, InfoMedics' co-founder Dr. Robert Friedman, currently Professor of Medicine and Public Health at Boston University, and Suzanne McWhinney, RN.
About InfoMedics
InfoMedics, Inc., headquartered in Woburn, Mass., is the only pharmaceutical services provider with a proven platform that improves the quality of the relationship between physicians and their patients; a platform designed to deliver better communications and feedback on medication satisfaction. The patient experience data delivered to physicians by InfoMedics provides specific information that benefits physicians, at the point-of-care, to optimize patient outcomes and improve compliance. InfoMedics programs facilitate the communication channel between physicians and patients around the pharmaceutical brand, enhancing product awareness and accelerating market share growth.
Founded in 1995, InfoMedics' customer base includes 14 of the world's top 15 pharmaceutical companies and multiple leading drugs by worldwide sales.
For additional information contact:
Jesse Ciccone
Matter Communications
978-499-9250 x230
jesse@matternow.com
Amy Weickert
InfoMedics, Inc.
781-904-4512
aweickert@infomedics.com
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