InfoMedics in the News

April 2011
Medical Office Today
Supporting Your Patients Outside Your Office
It’s important to provide patients with support that extends beyond the point of care.
Full Article >

March 2011
MedAdNews
Personalized patient media: delivering data to the point of care
As pharma waits for the FDA ruling on social media practices, changes coming out of healthcare reform may push their concerns about social media into the background.
Full Article >

January 2011
Investors.com
Compose 2011's Playbook
Roll the game films. Company leaders are reviewing their best and worst moves
of 2010 — and strategizing...
Full Article >

January 2011
PharmaVOICE
Achieving Global Launch Excellence
Defining what comprises a global launch is almost as complex as executing a
global launch strategy.
Full Article >

December 2010
DTC Perspectives
The 2011 Outlook for Health Care Marketing
InfoMedics CEO, Gene Guselli, joins other industry leaders in a forum about the changes
likely to affect the health care industry in 2011...
Full Article >

November 2010
Medial Marketing & Media (MM&M)
Social Media Should Connect Patients with Doctors
One definition of social media is public conversation between private individuals.
Now apply this to the most important health issue...
Full Article >

March 2010
1to1 Media
1to1 Marketing in the Pharmaceutical Sector: Who’s the “1?”
Pharma companies can increase their ROI by facilitating communication between
patient and physician.

February 2010
Pharma VOICE
A 360-DEGREE VIEW of E-Patient Connections
Four crucial players need to be in place for successful
e-connections: patients, physicians, pharmaceutical companies,
and technology providers.
Full Article >

September 15 2009
Medical Marketing & Media
Helping patients to help themselves
Full Article >

September 2009
PM360
Making Adherence Stick
Full Article >

September 2009
Pharmaceutical Executive
Maximize Your Marketing Spend
Full Article >

August 1, 2009
Managed Healthcare Executive
Patient Feedback Programs Lower Healthcare Costs
Full Article >

June 2009
DTC Perspectives
Maximizing Pharma's Adherence Dollars
Full Article >

June 2009
Pharma VOICE
Mastering Multichannel Marketing
Full Article >

March 2009
MedAdNews Blog
Adhering in bad times
Full Article >

February 2009
eCliniqua
InfoMedics Solution to Improve Patient Adherence
Full Article >

January 2009
Pharma VOICE
e-Media
Full Article >

InfoMedics In The News - Archive